With so much video content available online, more and more dentists are adding video to their dental websites. With the Internet Dental Alliance, dental practices can do it easily.
You can add a Video Gallery page to your dental website. You can add your own videos to your website, or choose from IDA’s library of dental marketing videos.
In your online Control Panel, you can insert videos into specific places within each of your dental websites by clicking “Insert Videos” underneath “Customize Portals.” You’ll see a list of all the places in this website where you can insert a video.
Underneath “Customize Portals,” you’ll also see “Video Gallery.” This is a free-form web page where you can add as many videos as you’d like – and it’s totally separate from any videos you added using “Insert Videos.” To add a video to your gallery, click “Add Video,” select one from “My Videos” or “Stock Videos,” then click “Save.”
Once you add one or more videos, the “Video Gallery” page will appear on your website, with a link to it on the home page of your website. Your videos, their titles and descriptions will be displayed on this page.
It’s up to you what video content you want to display on this page. For example, some doctors use this space for dental patient video testimonials.
You can uncheck the “Display on Portal” box in the top right to hide this page on your website.
To increase the visibility of your Video Gallery, you can add a Home Page Feature to your website that highlights your Video Gallery. If you’re using that page for patient video testimonials, you might add a “Meet Our Patients” or “Video Testimonials” feature to your home page.
Remember, adding video to your website helps you attract more new dental patients.